Serving Hamilton, Burlington, Stoney Creek, Ancaster, Dundas, Waterdown & Grimsby
Overview
This page is for Hamilton-area agents and teams who need a site that generates listings and leads rather than reprinting a brokerage bio. Most projects land between $1,499 and $4,999, quoted flat before work begins, with a typical timeline of three to six weeks. If your project is bigger than that, we will say so on the first call rather than after a deposit.
Sellers Google you before they call you back
A homeowner deciding between three agents does the same thing every time: searches your name, skims whatever comes up, and forms a judgment in under a minute. If what comes up is a brokerage directory page from 2019, that judgment is made for you.
So the site is built around that minute: recent sales in their neighbourhood, your listings looking sharp on a phone, a clear way to ask what their home is worth, and proof you actually work their street — not a stock skyline of Toronto.
Everything else — the bio, the awards, the team — earns its place underneath that, for the seller comparing you with the agent whose sign is two lawns over.
Who it fits
Solo agents, teams and boutique brokerages — Cornerstone registrants working Hamilton, Burlington, Stoney Creek and the towns around them — whose current web presence is a template page the brokerage controls.
Who it does not
National franchises, listing portals, or anyone needing a full custom IDX search platform — see web design by industry for the other sectors we build for. Those are a different project and a different budget.
What you own
Your domain, your hosting, your content, your lead list — and a WordPress site built to stay yours if you ever switch brokerages.
Process
How an agent website project actually runs
An agent website project runs in five stages over three to six weeks: a call and farm-area map, a content and listing audit, design sign-off on a real layout, the build with listings and lead capture wired in, then launch and handover. You are showing houses evenings and weekends, so we schedule around your calendar, not ours.
01
Call & farm-area map
Where you actually work, the sellers you want more of, and who wins the listings you lose. We leave with a page map and a flat quote.
02
Content & listing audit
We map where your listings live — board feed, CRM, spreadsheets — and how leads should route into whatever you already use to follow up.
03
Design
Home page and one listing template first, so you approve a real layout rather than a mood board. Two rounds of revisions included.
04
Build, listings & lead capture
WordPress build, listing feed connected and tested, valuation and contact forms wired to your inbox or CRM, compliance pass, speed tune.
05
Launch & handover
We migrate, test every lead path end to end, connect analytics and Google Business Profile, then train you to post a new listing yourself.
Why choose Back9
What an agent site needs that a generic template misses
Like our law firm web design and clinic website design work, real estate carries board display rules and advertising regulation under TRESA, enforced by RECO. Six things separate an agent site that holds up from one that quietly costs listings: how listings are fed in, how ads are worded, who owns the site, and how fast it loads.
Listings without the bloat
CREA DDF® feed or hand-curated featured listings — displayed fast, within your board's display rules, without the fifty-plugin IDX widget that slows everything to a crawl. Your broker of record controls what the feed may share — we confirm that before quoting, not after.
TRESA & RECO rules, respected
Registered name as registered, brokerage identified, no claims you cannot substantiate. RECO can order an ad corrected or pulled, and discipline fines reach $50,000 for a registrant. We build to Ontario's advertising rules rather than handing you a compliance problem at launch.
Neighbourhood pages in buyer language
People search "detached under $800k Stoney Creek", not "residential inventory". A page per farm area — Westdale, Ancaster, the Mountain — written the way buyers actually search.
Lead capture that respects CASL
Home-valuation and buyer-guide forms with proper consent language, routed into your CRM — so the follow-up sequence you send next week is legal, not just automatic.
Your brand, not the brokerage template
The brokerage page belongs to the brokerage. This site, its domain, its content and every lead it captures belong to you — and move with you if you ever change signs.
Fast on a phone at an open house
Listing photos are heavy and buyers browse on mobile data in the driveway. Compression, lazy loading and a speed budget — so the gallery loads before they lose interest.
Photography
You and your streets, not a stock skyline
A seller is deciding whether you look like the agent who knows their block. A stock photo of the Toronto skyline tells them nothing; a real photo of you on a Hamilton porch tells them everything. Photography is the cheapest credibility on the page, so we plan the shot list first and check every licence.
A current headshot that matches the person who shows up to the listing appointment.
Your actual farm areas — the escarpment, the streets, the sold signs — shot once, used everywhere.
Past listings used with your photographer's licence checked, so nothing gets pulled later.
A shot list before the shoot, compression after, so galleries never slow the site on mobile data.
Work to date
What we can show you, and what we won't
Property and regulated advertising are both things we build for. Every project below started with the same questions: which listings and services earn the work, how a cautious first-time client actually makes contact, and how to say it all within the rules. Below is real, live work — no invented portfolio, no borrowed numbers.
Straight answers on the call
Ask us what worked, what we would do differently, and which projects we have turned down. We would rather lose a project than oversell one.
Book a walkthrough →Pricing
Three tiers, quoted flat
Three flat tiers, in Canadian dollars, before HST: $1,499 for a solo agent, $2,999 once the site has to generate seller leads, and $4,999 for a team or boutique brokerage. The number you approve is the number you pay, and scope changes are quoted separately before anyone starts work. Hosting and care plans are optional.
Solo Agent
$1,499
CAD, one time · 2–3 weeks
For one agent who needs a credible personal site with listings and a lead form, quickly.
Up to 5 pages, including a listings page
Featured listings, curated by hand
Contact and showing-request forms
TRESA advertising compliance pass
Google Business Profile setup
Training and handover
Most agents start here
Agent + Farm Area
$2,999
CAD, one time · 3–5 weeks
For an established agent who wants the site generating seller leads, not just holding a bio.
Everything in Solo Agent
Up to 12 pages, including 4 neighbourhood pages
CREA DDF® listing feed connected
Home-valuation lead capture, CASL-compliant
Buyer & seller guide downloads
Local SEO for Hamilton and surrounding areas
Lead routing into your CRM
Team / Brokerage
$4,999
CAD, one time · 5–8 weeks
For teams and boutique brokerages that need agent profiles, more listings, and content running after launch.
Everything in Agent + Farm Area
Unlimited listing and neighbourhood pages
Per-agent profiles and listing attribution
Custom design system, not a template
Copywriting for every neighbourhood page
Three months of post-launch SEO and support
Care plans covering hosting, backups, plugin updates and listing-feed monitoring are optional, quoted with your project, and cancellable any time. You keep the site either way.
| Compare | Solo Agent | Agent + Farm Area | Team / Brokerage |
|---|---|---|---|
| Price | $1,499 | $2,999 | $4,999 |
| Timeline | 2–3 weeks | 3–5 weeks | 5–8 weeks |
| Pages | Up to 5 | Up to 12 | Unlimited |
| Listings | Curated by hand | DDF® feed | DDF® feed |
| Neighbourhood pages | — | 4 | Unlimited |
| Home-valuation lead capture | — | Yes | Yes |
| Per-agent profiles | — | — | Yes |
| Lead routing into your CRM | — | Yes | Yes |
| Post-launch SEO | — | — | 3 months |
FAQ
Questions agents ask us first
Six questions come up on nearly every first call: whether the site can show board listings, why a brokerage page is not enough, what TRESA requires of your advertising, what ranking can honestly be promised, who writes the neighbourhood content, and what happens after launch. If yours is not here, ask on the call.
Can my site show MLS® listings?
Yes, within the rules. CREA's DDF® feed can display your listings — and in many cases board-wide listings — on your own site, with required trademarks and attribution handled correctly. We confirm what your board permits before quoting, not after.
My brokerage gives me a free page — why pay for my own?
The brokerage page markets the brokerage, ranks under their domain, and disappears if you move. Your own site builds equity in your name, captures leads that belong to you, and follows you through every brokerage change of your career.
What does TRESA mean for my website?
Ontario's advertising rules require your name as registered with RECO, clear identification of your brokerage, and no claims you cannot substantiate. We build these requirements into the templates so every page you publish later stays compliant by default.
Can you guarantee I rank first for "Hamilton real estate agent"?
No, and no one honest can — that result is controlled by Google and heavily weighted to reviews and proximity. What we control is the technical foundation, the neighbourhood pages, your Google Business Profile and the local signals. Anyone promising a position is selling something they cannot deliver.
Who writes the neighbourhood content?
We draft it and you correct it. You know which streets back onto the rail line and which school catchment moves buyers; we know how to structure that into pages that rank. Nothing goes live without your sign-off, and the Team tier includes copywriting for every neighbourhood page.
Am I locked into a contract after launch?
No. You own the domain, the hosting account, the site and every lead in it. Care plans are month to month and cancellable, and if you would rather maintain it yourself we hand it over and train you to do exactly that.
Get started
Get your free agent website quote
Tell us where you farm, what you are working with now, and where leads are falling through. Within one business day we reply with a page plan, a fixed price and a timeline — not a discovery-call funnel. No pressure, no retainer, and no obligation to proceed once you have the number in writing.
Flat quotes — no hourly surprises
Every lead path tested on a real phone before launch
You own the site, the domain and every lead
Back9 Digital · Hamilton, Ontario · Websites for real estate agents, teams and brokerages across Hamilton, Burlington, Stoney Creek, Ancaster, Dundas, Waterdown and Grimsby. MLS® and DDF® are trademarks owned by The Canadian Real Estate Association. Back9 Digital is an independent web design studio and is not affiliated with CREA or with any real estate board.